Lucent Globe’s journey from 2,000 to 60,000 orders

Brodie and Roger Cook, co-founders of Lucent Globe, discuss the importance of purpose in business, and more in this week’s edition of Founder Friday.

Author

Maziar Foroudian
December 23, 2023

Latest Stories

Brodie and Roger Cook, co-founders of Lucent Globe, discuss the importance of purpose in business, and more in this week’s edition of Founder Friday.

Here’s a recap of recent funding developments from Australia, India, the US and beyond.

Here are some tips and advice for businesses to ensure they comply with changes to “positive duty” in the Sexual Discrimination Act.

Steve Harding, MD of Endava Australia explains why and how startup-corporate partnerships are more valuable than we realise.

Top stories

Are you dreading the post-holiday sales slump? Don't worry, there are plenty of ways you can keep your sales going strong throughout the year. Check out these 15 tips for boosting your sales after the holiday season.

Discover why many startup founders don't prioritize brand building in the early days, and learn when branding becomes crucial for success and differentiation in the market.

Australia

The Economist brings you the Egg-celence in Business Awards, showcasing the CEOs and companies that excelled, melted under pressure, and made the stinkiest deals in 2023. Don't miss out on this intriguing read!

The future of work is a complex blend of hybrid, flexible, and remote options. Discover the challenges and benefits of this new era in the workplace.

LUMOS, a Martech platform, has revolutionized the advertising industry by bridging the gap between online and offline worlds through innovative use of IoT, geotagging, mobility data, and artificial intelligence. It's a game-changer.

Australian Economy

In the face of Putin's invasion of Ukraine, democracies must come together to combat this evil. However, with wealth inequality on the rise, the power and legitimacy of democracies are in jeopardy. Without addressing economic pain and bridging divisions, the future of democracy hangs in the balance.

French renewable energy company Engie has received approval to construct a solar farm in Culcairn, 45 kilometres north of Albury, which will combine solar technology with agricultural production. The project is expected to create over 400 construction jobs and help NSW reach its clean energy targets.

India

Union Finance Minister Nirmala Sitharaman is set to present the interim budget for 2024-25, marking her sixth consecutive budget since 2019. Discover fascinating facts about India's budget presentations, including the longest and shortest speeches, and instances when the prime minister stepped in. Plus, learn about the transition to paperless budgets. Read more.

The Indian government is expected to meet its total tax collection target for the current fiscal year, with direct taxes up by 20% and indirect taxes up by 5%. Read more.

World

Investors once loved China Evergrande Group's bonds, a symbol of the country's economic growth. Now, as the company faces collapse, the story of China's housing market crash unfolds.

As companies asked employees to return, demand for office spaces surged this year. This message echoed loud and clear through corporate corridors. Find out why in our latest article.

China is no longer just a dominant player in mining rare earth elements, but also in the processing technology that extracts and separates them. This move has significant implications for the global supply chain and the race for critical minerals.

Tech

Despite CEOs' enthusiasm for AI, a recent poll reveals that nearly half of Australian workers feel inadequately trained for AI in their current roles. This disconnect poses challenges for companies and suggests the need for better communication and training.

Google is investigating indexing delays for a small number of sites, hoping to identify the cause soon. If your site is affected, you may see a drop in traffic from Google Search.

2023 will be remembered as a "big bang" moment for AI, shaping public discourse and sparking geopolitical competition. The UN must take the lead in global AI governance to harness its potential and mitigate its risks.

Curated for you

In a world saturated with traditional lead generation methods, it's time to think outside the box. Learn how to stand out and capture potential leads' attention with new, cutting-edge approaches like personalized video brochures and optimized social media channels. Don't get left behind in the ever-evolving business landscape of 2024.

Discover the top trends and must-haves for brand success in AI-powered search in 2024. Learn how to future-proof your digital presence and stay ahead of the competition.

In the ever-evolving world of ecommerce branding, customer experience remains paramount. Discover seven cutting-edge strategies that will shape effective branding in 2024, from personalization to augmented reality. Read on to create a shopping experience that delights customers and drives brand loyalty.

In order to secure investment from venture capitalists, small business owners must understand the accurate valuation of their business and be selective about their opportunities. Negotiating with the right VCs and considering more than just money can lead to success.

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