10 Tips to Keep Sales Going Past Christmas

SMBs need to evolve their marketing strategies. This article unpacks the economic uncertainties, budget constraints, and consumer behaviors impacting SMBs and offers potential solutions.

Author

Maziar Foroudian
December 11, 2023

Latest Stories

Explore why Australian SMBs thriving during the festive season need to evolve their marketing strategies year-round. This article unpacks the economic uncertainties, budget constraints, and consumer behaviors impacting SMBs and offers potential solutions.

This comprehensive survey reveals that amidst slow economic growth, 90% of Australian businesses will adopt a more conservative approach to borrowing and investing in 2024, largely due to increased pressures and uncertainties. Discover key insights in the full article.

Read about the latest funding news from startups around the world, including Leonardo.Ai's $47 million boost, a $1 billion equity offering by Elon Musk's AI startup, and more. Discover which startups are disrupting their industries with AI, VR, and other tech innovations.

HackHunter, an Australian startup, combats WiFi threats using a unique blend of security know-how and tech prowess. In the ever-evolving landscape of emerging technology, founder Tracie Thompson sheds light on their innovative security solution - born out of a spot-on Reddit discussion.

Cisco is revolutionizing network and security setup for small and medium businesses in Asia-Pacific with new products, including Cisco Catalyst™ 1200 and 1300 Series switches and Cisco Meraki MX. They offer easy deployment, automated monitoring, and cloud-based solutions to facilitate digital transformation.

Explore how measuring environment, social, and governance (ESG) performance not only drives sustainability but fuels innovation and business growth. Understand challenges, solutions, and the growing importance of ESG in the Australian business landscape.

Kickstart your new year with Localsearch's whopping $30,000 Christmas Giveaway! Offering SMBs in Australia a chance to win diverse digital marketing solutions, website development, and powerful advertising packages, be part of the exciting Yuletide bonanza.

Got overdue tax lodgments? Small business owners have until December 31, 2023, to utilize the Small Business Lodgment Penalty Amnesty Program. Already, 14,000 businesses have saved more than $48 million in penalties. Don't miss out!

Dive into the evolving world of artificial intelligence! Discover EU's ambitious bid to regulate AI, Microsoft's latest move to enhance the experience for visually impaired, and Elon Musk's ambitious AI startup files to raise $1 billion. Stay updated!

Discover the critical challenges facing SMEs in 2023. From tech integration to hiring difficulties and planning for the future, this survey provides key insights into the evolving business landscape and potential solutions.

Top stories

CSIRO has announced the 12 selected startups for its ON Accelerate program in 2024, focusing on deep-tech ideas spanning global health challenges, sustainability, and advanced manufacturing. The program provides researchers with industry expertise and funding opportunities for commercial success.

Google's latest AI model, Gemini, has impressive capabilities, but a closer look reveals that the video demo was edited and not carried out in real time or voice. Google's showboating may be an attempt to capitalize on OpenAI's recent turmoil, but impressive demos can only go so far.

Australia

Telstra, the Australian telecommunications company, is facing backlash and a $3 million fine after overcharging customers for inactive internet services, the third incident since 2020. The company will refund $21 million to affected customers.

Investors are eagerly awaiting the US Federal Reserve's last monetary policy announcement of 2023, particularly paying attention to the dot plot projections and the potential impact on interest rates. Meanwhile, the RBA and other central banks are also holding their final meetings of the year.

Australian Economy

The end of Black Friday bargains in Australia? After a year of heavy discounting, retailers may be reluctant to offer the same deals in the future.

India

The Department for Promotion of Industry and Internal Trade (DPIIT) has completed a groundbreaking study on the cost of services across Indian states and union territories. While not a ranking exercise, the study aims to empower states to reduce their cost of regulation and improve their business-friendly reputation.

N K Singh, economist and co-chair of the G20 expert group, highlights the factors that could propel India towards becoming a middle income country, but stresses the need for further reforms.

World

"The race for clean-tech dominance between the US and China will determine whether the world achieves its climate goals, leaving the COP28 summit in Dubai largely irrelevant."

European Union members have agreed on a set of regulations for artificial intelligence (AI), including generative AI tools such as OpenAI Inc.'s ChatGPT and Google's Bard. The decision comes after contentious discussions and highlights the struggle to find a balance between protecting AI startups and managing societal risks.

Don't miss the Miami Small Business Expo 2024! Connect with over 300 exhibitors, attend seminars, and network with fellow entrepreneurs. Register now and boost your business!

Tech

Beeper Mini, the Android app that promised "Blue bubbles" like iMessage, is currently broken and may not resume functioning, raising questions about Apple's involvement in blocking the service.

Bitcoin and NFT markets are surging, prompting a reevaluation of the crypto landscape. As infrastructure evolves and regulations loosen, the potential for long-term success and integration with mainstream finance is becoming clearer. With changing conditions and growing possibilities, it's crucial to keep an open mind about the future of crypto.

Curated for you

This article provides valuable strategies for growing your business-to-business (B2B) sales. Learn how to provide value, utilize online platforms, attend industry events, and more to increase your revenue.

Discover valuable insights for small business owners, such as the importance of franchise royalties, getting a startup business loan, and choosing the right paid media agency. Learn more in this engaging article.

Contribute to Dynamic Business

Join our network of contributors and get your voice heard. We will send you weekly call outs asking for commentary, quotes and articles for our “Let’s Talk”, “Tech Tuesday”, and “Founder Friday” features as well as interview opportunities and general inquiries. You are welcome to subscribe to the list and start contributing to Dynamic Business.