Innovative motherhood: A journey to award-winning startup

The award-winning Whatsie Play Couch

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Maziar Foroudian
August 31, 2024

Ember Brü

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Discover Lisa Nourbehesht's journey from personal need to global success with the award-winning Whatsie Play Couch.

Celebrate the growing influence of female entrepreneurship in Australia with over 60 recognized businesses.

Woolworths invests $7M in Seedlab, Peak XV leads $35M for Fintech Shift, Inform Ag Secures $7 Million Investment, Cropify Raises $2 Million in Funding Round, and more.

Unlock the secrets to a successful SME rebrand with Localsearch's strategic guidance. Elevate your brand!

New Tools

  • Shortimize: Maximize short form marketing

  • AITable: Data organization tool for business efficiency

  • Bubbles: Meeting productivity tool

  • Strut: Comprehensive business writing tool

Business News

Discover in this week's funding round-up, Australian startups Shift, Inform Ag, Cropify, and WhyHive collectively raise $44.6 million to revolutionize fintech, agtech, and data analytics.

Fair Work Commission proposes new WFH term in Clerks Award, potentially expanding WFH rights to more workers. Small businesses and larger employers watching closely. Case hearing on September 13.

RBA cautious on interest rates as inflation remains high. Deputy governor Hauser cites sticky Australian inflation but cash rate still lower than global norms.

EU probes Telegram for allegedly understating user numbers to avoid stricter regulations, amid French investigation into founder Pavel Durov's criminal activity. Compliance issues loom for the messaging platform.

Discover insights from 54 Google Ads experiments in lead gen accounts covering bid strategies, match types, and ad copy. Uncover the keys to optimizing your Google Ads campaigns.

California State Assembly passes groundbreaking AI regulation, first in the US. Critics warn of stifling innovation, job loss potential. State Senate and Governor Newsom's decision pending.

Discover how embedding a culture of innovation, as showcased in the Harvard Business School case study, can drive employee engagement, spark creativity, and boost business growth.

Discover how AI is revolutionizing digital marketing budgeting and forecasting. Learn to leverage data-driven strategies to boost revenue growth and align with specific business goals.

Discover how giveaway campaigns can transform your brand, boost visibility, engage your audience, and drive growth. Learn to measure success effectively. Find success with six key metrics.

In a fragmented ecommerce job market, remote roles are more brittle. Ecommerce pros need to target their search effectively and understand company needs to land high-impact roles.

Discover the latest ezPaycheck software for tax pros, streamlining multiple clients with one installation. Increase efficiency, security, and cost savings with in-house payroll software.

Discover four key strategies to improve your Instagram Reels, co-created by Shannon McKinstrie and Michael Stelzner. Learn how to engage new audiences effortlessly. Grow your business with captivating content.

This intriguing study analyzes the impact of online advertising on consumer welfare using a large-scale field experiment. Results suggest minimal disutility, challenging common perceptions.

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