How to set long-term business goals the right Way

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February 14, 2025

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Entrepreneur contributors emphasize the importance of sustainable growth, offering advice on staffing, inventory management, equipment needs, facility capacity, financial projections, process review, and increased marketing efforts.

Migrating a website poses challenges, including post-launch errors like random 404 pages, 500 errors, tracking data loss, and disappeared pages. Careful monitoring and collaboration are crucial for success.

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Marketing attribution models are essential as third-party cookies phase out. This article breaks down pros and cons of Google Analytics, ad platforms, MTA, Salesforce, Shopify, and media mix modeling for strategic decision-making.

Google Ads introduces new video enhancement feature for Demand Gen campaigns. Automatically creates condensed versions of existing video ads to better engage diverse audiences. Advertisers can opt out by March 10.

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