RelaunchEmail

Dynamic Business Relaunch

New Website Launch and Big Team Update

Hi,I hope you are well.We wanted to tell you about some exciting changes and new opportunities at Dynamic Business.Dynamic Business just celebrated its 27th birthday. Very few businesses last one or ten years - 27 years is remarkable. The business was originally started as a hardcopy magazine, “Dynamic Small Business” by founder, Clare Loewenthal, but was sold in the mid-2000s to Loyalty Australasia and acquired in 2016 by a large corporate group, CreditorWatch. Since that time, there has been so much happening in the background that you may not be aware of. Dynamic Business was recently acquired by Indefatigable Media, a company owned by the Nicholls family, and we are pleased to announce that the original founder Clare rejoins us part-time as Editor Emeritus.With the change of ownership, we have made a significant investment into the business and a host of improvements including:

  • Beautiful new design (check out the US site Dynamicbusiness.com and the AU site Dynamicbusiness.com.au

  • Renewed focus on giving small and medium businesses the news and help they need to manage and grow their business

  • Renewed focus on advocating on behalf of business owners and managers to our policymakers

  • 4x faster page load speed

  • Launched DynamicBusiness.com, primarily for the US market

  • A new editorial team comprising Ann Wen and Ellie Dudley (both have amazing backgrounds)

  • The original Founder, Clare Loewenthal, has joined as Editor Emeritus

  • New commercial manager, Lachlan Nicholls

  • Added Podcaster/Webcast host Mark Pesce for producing custom video/audio podcasts, especially for advertisers  (Marks podcasts have had over 1 million downloads)

  • Integrating Sponsored content into the main site for better visibility

  • Refreshed our Editorial Calendar

  • Refreshed our Media Kit, product offering and pricing

  • Increased exposure and emphasis on our DB Contributor Network with great new profiles and bios that really promote them

  • Hired a crack systems team to improve the operation of the platform

Over the next few weeks we will:

  • Launch New Editorial Themes and Series including: 

    • Rebuilding/Rebooting Australia - an ongoing series interviewing Australia’s top entrepreneurs and policymakers (we are opening this up to sponsorship this week)

    • Startup of the Week

    • How-to Series - To help founders, owners and managers better manage their businesses

  • Increase the newsletter from three issues to five issues a week

  • Introduce a new Weekend Leisure Feature to try to bring some fun and enjoyment and perhaps some inspiration to our readers 

 

We hope you can take the time to look at the new .com site and think about how we can help you help your clients to be more successful. 

I have attached our new media kit here. We are super focused on helping you help your clients to achieve great results. Please let me know how we can help you and we can discuss the mediums we have to offer at cost-effective prices so you or your clients can deliver your message to a range of different audiences. 

We would like to offer our thanks to outgoing editor Loren Webb, who moved back to the UK due to the COVID crisis and Commercial Manager Anoushka Bock, who stayed with the old owners. 

We would love your feedback and suggestions and welcome any comments or improvements and we look forward to serving you and your clients into the next decade.

 

Sponsorship, Commercial & Quotes

 

PR, Editorial & Contributor Network

 

Systems, email or web site problems or feedback

 

Accounts, Invoices

 

Regards,Lachlan NichollsCommercial ManagerE: [email protected]M: 0406 535 019